Ep 146: Joe Pulizzi on How to Do Content Marketing the Right Way (Part 1)

Joe Pulizzi, founder of The Content Marketing Institute shares the one thing you must do before creating new content, the step-by-step for creating a content marketing strategy and whether or not production quality matters in video in your content marketing.

Also, he reveals the truth about viral marketing, how long it takes for your content marketing to start generating results and how to get the Influencers in your niche to share your content.

For pictures and more, go to: http://borntoinfluence.com/JoePulizzi