Ep 118: Kenneth Vogt on Marketing Psychology and the Metrics that Matter (Part 1)

Kenneth Vogt, founder of Vera Claritas reveals how he sold himself as a computer whiz kid before being a whiz kid was a "thing", his formula on how to get you to see your business from an aerial perspective, and how to use your charisma in your business.

Also, he shares how to assess what a prospect would be like to work with before you sign them up, what authenticity in your marketing has got to do with results and what are the “interesting metrics” vs metrics that matter in your marketing.

For pictures and more, go to: http://borntoinfluence.com/KennethVogt