#279 How To Build Social Credibility?

Credibility is so important these days, we are living in an attention economy. Even if they are paying attention but you don't seem credible enough — then they are not going to do any business with you. So how do you build this credibility very rapidly? Well, Showcase the results you're getting for your current clients & customers. Research has shown that 92% of people rely on the results of others who are in the same social & economic status — they look like us & they talk like us, and they are very similar to us. And if they are able to get the results from your product or service, they will be convinced that they can get similar results.

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