According to recent research, the average e-commerce store loses nearly 75% of its customers after their first purchase. That’s a significant loss of revenue, and it’s not hard to see how it can happen.
The problem is that many companies tend to focus on acquiring new customers while neglecting existing ones. But once you’ve spent time, money, and resources on getting someone through your virtual door, why not do what you can to keep them around?
If you want your business to grow, you need to keep as many of your customers as possible happy and engaged. But how do you do that? How can you tackle the problem of losing customers? Listen to the podcast to get some ideas:
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