Baseball Inventions - Patents and Trademarks with J.D. Houvener

J.D. and Matt batted around some awesome conversations about baseball and intellectual property! We looked at three areas of baseball. The first was the baseball we see on TV and commented on the advertisements, the slogans, the logos, and all of the trademark and trade dress that shoes up on-screen. J.D. pointed out the technology of computer graphics and overlays including the batter-box, and some images that are shown on the mound (only on TV - and are not actually there). Second, J.D. and Matt commented on a post-game interview and how prominently a bottle of gatorade was sitting right there next to the coach. Taking it one step further, we critiqued that even though the bottle couldn't be seen (the "Gatorade" word wasn't visible) the orange cap was, and Matt explained that Gatorade has likely owned any beverage with a distinctive orange cap. Lastly, the two of us critiqued the Rich Eisen show and the massive amounts of logos, hats, trophies, books, and memorabilia, posters, and images of famous athletes that show up on-screen. We also answered a few live questions and 3 pre-loaded questions from Avvo.com. 

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DISCLAIMER
Everything discussed on this podcast is for informational purposes only and not for the purpose of providing legal advice.