1. EachPod
EachPod

59- How to Captivate and Influence more on Facebook Live video and Instagram Live, IGTV for Network Marketers.

Author
Blair Critch & Kellie Hoover, From zero to multi 6 figures and beyond
Published
Fri 23 Apr 2021
Episode Link
http://blessedmommabossespodcast.com

Now how can you gain more confidence , get more eyes on you, have more share yoru videos, and grow? Listen in today as we share exactly that!

L-Learn yoru Audience

I-Introduce yourself

V-Virtual studio

E-End with a call to action

Learn your Audience: Knowing your audience is all diverse is essential.

Yes you have an avatar of someone who you want to make sure you speaking to when you post, share, etc.

However how people learn and understand is always different for each person.

Knowing the personalities is a great way to go LIVE and capture the attention of your potential customer or potential business partner within the first 60 seconds.

How you do that is by knowing the different personalities and hitting all 4 at once...SOUNDS CRAZY HARD RIGHT?

It is not at all....

For example let's use the animal personalities:

Shark- will want to know the details immediately how will this live help them?

Dolphin-play right away by having fun music or Christmas antlers on, etc.

Urchin-Use statistics...you can honestly find an article or statistics on almost anything on google!

Whale- How will knowing what you plan to share help others? Or help them help others?Find this graphic on www.blessedmommabossesgroup.com under Guides: Free Resources

Introduce yourself:

I-Introduce yourself make sure your audience knows you.

Not matter what product or service or opportunity with you are with the brand is YOU. WE teach this in our Network Marekting Accelerator course we did a whole deep dive on this in there. How do you show and build your brand?

Make sure you create your brand

Before you jump into all the details of your Broadcast, it important to briefly explain to your viewers WHO you are and what your topics are about.

Creating a Branded Intro for your Facebook/Instagram Lives

If you are doing a Live video to market your business or product, you might be looking for a way to brand your videos, a customer intro to make them more professional. Think about something you can say each time to intro WHO you are and WHAT you are about. Think of it as your branding title.

Think to cover in that first 1-2 minutes of opening of your Live Video.

Introduce yourself - Who are you and your tag line? Example: So great to connect with you all tonight, my name is Kellie Hoover if we have not met yet and I am passionate about helping women feel their best and find their purpose in their everyday life.

How to create that tag line: Who are you & why do you do what you do?

My name is Blair Critch and I am mom of 2 and wife in Fort Lauderdale fL and I love to help people feel & look their best without sacrificing time with their family.

I came up with that because I know my business is health & wellness and so I want to make sure they know can feel better, look better/aka lose weight, and do it easily with their schedules since I mostly talk to women who are busy.

Always say:

Replay Viewers...If you are catching this on the replay, ask a question. (The first few seconds of your live video people are not watching live, so this is a great time to ask your replay viewers to engage)

Introduce yourself - Who are you and your tag line? Example: So great to connect with you all tonight, my name is Kellie Hoover if we have not met yet and I am passionate about helping women feel their best and find their purpose in their everyday life.

Topic- What are you talking about today. Set the expectations for your viewers in the beginning

Then Dive into your topic...

Virtual Studio for your Lives and options for going live

Have you ever watched a LIVE video and the person was in the dark? You can dramatically change your LIVE video just by adding some lighting and lashes….Well, not just lashes...but your overall presentation.

Lets chat about lighting! You NEED it! The more lighting the better. Below are some of my favorite lighting & tools to use!

Outdoor lighting is perfect!! You do not need to worry, just make sure shadows are not on your face or the sun is not in your eyes! You do not need to spend a ton of money either...Grab a lamp and a very bright room to help you until you can invest in some special lighting.

Our favorite easy lighting and live items are found on a graphic inside our free community: Find this graphic on www.blessedmommabossesgroup.com under Guides: Free Resources

Make sure your background in presentable and you will not be embarrassed by what the viewers will see. (like a bed or dirty dishes) You don't want your viewers to be distracted from listening to your words. Now that does not mean you cant use your backyard or that you have to have a backdrop behind you just not clutter, distractions, etc. Think about what you are wearing and does it go along with your Theme of your live? Maybe add lipstick, hat, something fun for your live? Maybe your live is about how to have more energy well you do not want to look exhausted that day…Maybe you have a fun graphic tee or fun hat on too. Lets talk about sound….Make sure your viewers can hear you and that its not too loud!

FB Live if you are by yourself is great, but sometimes you may want to show your screen or have a guest.

Streamyard is a great resource -plus you can have a count down and it shows your name on it

Maybe you want to record and drop at a time to make it look live? One stream is great for that, ask us more info on One Stream.

Send us an email: [email protected]

Last is E: Every time leave them ready to join!very time leave them ready to join you

Know these 3 things for each LIVE

What do you want them to KNOW?

What do you want them to FEEL?

What do you want them to DO?

What do you want them to KNOW?

What are you teaching or sharing? Have it in bullet points, does not have to be scripted out but having a short and concise live will allow more to hit Share to Watch Party then having a long drawn out live.

What are you trying to share, teach, show, or create for them? Making it 3 top tips or 5 ways, etc. is easier to remember or an acronym like we do for CAP or LIVE now

What do you want them to FEEL ?

What do you want them to feel while watching you? Connected? Like you care? etc. The way someone feels will make them want to work with you or buy from you.

Are you touching their pain points? Do you know their pain points?

WE teach that in Inner circle last week actually when discussing how to build your brand and in our Units of Vault info customer avatar. Important to know this before talking on subject I want them to feel……

Now part of the feel is being YOU, you want them to feel your energy, if you like to start by dancing out to some music do it but if that is not you do not do it. If you do not wear make up ever then dont wear it on the live, unless you sell make up LOL

What do you want them to DO?

CTA-Call to Action

If you are looking to take your business to the next level, right now.

This year.

This month.

We have the perfect place to start. Honestly, there is so much noise out there of what do to to grow your business, that Blair and Kellie poured theirs hearts inside the Network Marketing Accelerator Course.

What can you expect when you dive in? A one stop shop to learn everything you need to know to scale your business wot 6 figures and beyond now. No more learning this from here and that from there… It’s a self paced course that will bring you results. Not only will you learn more about referrals, you will learn how to turn referrals into thriving team members. You can find this at http://www.networkmarketingaccelerate.com/

We can't wait to be a part of your growth with you!!

Kellie & Blair

Wanna work together!? Here to help you start and scale your network marketing business to SIX-Figures and Beyond:

Step 1: Join our Blessed Momma Bosses Community http://www.blessedmommabossesgroup.com

Step 2: Scale your Network Marketing Business to Six- Figures & Beyond:

http://www.networkmarketingaccelerate.com/

Step 3: Monetize & Scale your Social Media inside the Inner Circle community:

http://www.innercirclebmb.com/

Grab your FREE resources at http://www.blessedmommabosses.com

Courses and masterminds not your jam? Snag a private session with Kellie & Blair at [email protected]

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