SNAP Selling: Speed Up Sales and Win More Business with Today's Frazzled Customers –The Podcast for VP of Sales

Jill Konrath shares with BizTalk Show Host Jim Lobaito what every VP of Sales should know about making their salespeople more effective in today's selling environment. She explains why sales is no longer a numbers game and what the game is truly about. She explains the four decisions buyers make when evaluating your salespeople. If you are crazy busy and trying to stay relevant, this is the podcast that will provide you with insights that will clarify which direction to take your sales force.