In this episode, Kevin King discusses Amazon's stricter Product Bundling Policy, RankBell's success in launching Amazon products, and strategies for creating effective product videos. He also covers Stack Influence's micro-influencer collaborations, the "Festify" strategy for Amazon listings, and shares interesting stats about Birkin bag appointments.
Key Points Discussed:
* Amazon's new Product Bundling Policy for consumables
* RankBell's success in launching Amazon products
* Strategies for creating effective product videos
* Stack Influence's micro-influencer collaboration platform
* "Festify" strategy for Amazon listings
* Interesting stats about Birkin bag appointments and dog stroller sales in South Korea
Links Mentioned:
* Online Seller Solutions website
* Izabela Hamilton's LinkedIn
* RankBell resources (use code Rank100)
* YouTube video: "Exposing the Dark Side of Amazon" by Tucker Carlson
* Link to check owed reimbursements (deadline October 23rd)
* Stack Influence sign-up link (10% off in October)
* ProductPinion Variationizer tool
Amazon Podcast Gold:
* The Amazon Wholesale Podcast: Importance of historical pricing information
* The Marketing Misfits: Focusing on one thing until success
* The PPC Den: Comparing performance by tracking clicks and orders per day
* The Serious Sellers Podcast: Amazon's powerful data access
Hot Picks:
* RUFUS helps avoid overpaying on Amazon for false deals
* How to optimize the Amazon generic keyword field
* Temu and Amazon copy each other in battle for sellers
Upcoming Deadline: October 23rd - Last day to file claims and recover reimbursements for the past 18 months
Interesting Stats:
* In South Korea, dog stroller sales outpacing baby carriages
* Only 0.6% chance of securing a Birkin bag appointment at Hermès in Paris
Parting Quote: "If you want your products to fly off virtual shelves (regardless of price), you have to remember the most important rule of product pricing: People don't want to buy cheap products, they want to feel like they're getting a bargain."
Find us at BillionDollarSellers.com
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