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Apple didn’t mention China in its big AI launch. Why?

Author
CNBC International
Published
Wed 14 Aug 2024
Episode Link
None

Apple is gearing up for the launch of Apple Intelligence, its AI suite of products that it wants to roll out across its devices, including the iPhone. But absent from the announcement was mention of China, one of Apple’s biggest markets. CNBC’s Arjun Kharpal and Tom Chitty discuss some of the biggest challenges Apple faces in China, when it comes to its AI push.

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