Why It Is Getting More & More Expensive to Watch Pro Cycling
- Author
- Spencer Martin
- Published
- Fri 14 Feb 2025
- Episode Link
- https://beyondthepeloton.substack.com/p/why-it-is-getting-more-and-more-expensive-8a1
Spencer Martin of the Beyond the Peloton Newsletter and Andrew Vontz of the Choose the Hard Way Podcast/The Better Lab discuss the highlights from early-season racing, the ever-growing trend of running amongst elite cyclists and dive deep into how WBD's decision to increase the cost to view cycling in the UK by over 300% shows that it will only get more and more expensive to watch live sports as the cost to buy sports rights continues to rise.
Beyond the Peloton newsletter's Where to Watch Pro Cycling in 2025
Choose the Hard Way Newsletter
Try The Better Lab today
This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit beyondthepeloton.substack.com/subscribe
