S2 E7: A Leader’s Mindset Of Resilience, Grit & Determination - Bob Macdonald

In this episode of The betterHUMAN Podcast, we are joined by Bob Macdonald, Chief Executive Officer of Bond Brand Loyalty. Bond is the organization behind your favourite brand's customer experience and customer loyalty for brands like SCENE, VISA, FORD, AVEDA and other fortune 1000 companies. 
 
Bob’s been at the helm of the business since 2001. Under his leadership, the business has grown in size, strength, skill and whiteboards. Bob’s success can be attributed to his long-held belief in loyalty and how it plays out in every aspect of our work and play. Bob’s entrepreneurial spirit, values and leadership qualities have brought Bond to the forefront of digital and human experience marketing. Under his experienced leadership, Bond is an inspiring and fulfilling place for more than 500 professionals to work and grow across the globe helping your favourite brands serve you better. 
 
Bob walks us through his entrepreneurial journey of creating a successful business based on the core value of positive customer loyalty. His ideas can be especially helpful to modern-day entrepreneurs during times of crisis. Bob underlines the importance of finding valuable data and optimizing business practice to cope with covid19.  
 
Bob shares valuable lessons for business owners to not only grow their business but to evolve it around what matters the most i.e, people. The approach of addressing every shortcoming with "I" and every achievement with "We" is vital at building successful teams and better work culture. Bob also goes over his biggest lessons around avoiding slip-ups in teams, building your leadership style, taking risks and starting all over again at any point in life. Catch Bob in action in this episode of The betterHUMAN Podcast and learn more about the skills needed to succeed in the world of business.
 
Enjoy this episode of The betterHUMAN Podcast. 
 

⚡ Connect with Greg Witz on Social Media:
https://www.Instagram.com/gmwitz
https://www.linkedin.com/in/gregwitz/
https://www.tiktok.com/@gregwitz

⚡ Connect with Bob Macdonald
[email protected]
https://www.linkedin.com/in/bobmacdonald01/
https://www.instagram.com/createabond/

Learn More About Greg Witz and betterHUMAN:

Greg’s sole mission in life is to challenge all of us to be better. MAKING HUMANS BETTER HUMANS has been at the foundation of Witz Education for over 30 years. As an entrepreneur, thought leader, author, mentor, and father, Greg creatively blends psychology and communication skills with street smarts and a no-BS approach. From startups to the White House, bringing entrepreneurs and business leaders to the top of their game is Greg’s passion. His rich understanding of organizational and human development coupled with his own corporate experience allows Greg to effectively and energetically design and deliver tailor-made programs that have transformed thousands of Witz clients' careers and personal lives.

Learn more about what Witz Education can do for you at witzeducation.com