Behind the Workflow
Looking for expert insights on how to streamline, scale, and optimize your content production? You’re in the right place! Behind the Workflow is your go-to resource for podcast networks, agencies, content creators, and YouTubers who want to refine their workflows, improve efficiency, and keep their production running smoothly.
Hosted by Simona Costantini and Taly Melo, this show dives into everything you need to know—from managing client workflows and scaling production to leveraging the best tools in the industry. Whether you’re a solo podcast manager, a content creator juggling multiple platforms, or running a full-scale agency, you’ll find actionable insights that help you work smarter, not harder.
Each episode breaks down key strategies for burning questions like:
How do podcast networks, agencies, and content creators keep their operations organized and efficient?
What are the best systems for managing multiple shows, clients, and content platforms without stress?
How can I streamline my workflow to save time and increase productivity?
What tools and software should I be using to optimize my podcast and video production?
How do successful agencies, YouTubers, and content managers scale their services while maintaining quality?
This show isn’t about vague advice or unnecessary fluff—it’s all about real-world strategies, expert guidance, and proven techniques to help you simplify your process and focus on what matters. Through each conversations, you’ll gain exclusive behind-the-scenes insights into how top-tier professionals stay ahead in the ever-evolving podcasting and content creation industry.
Tune in every other week as we cover everything from workflow automation, content planning, and video production to industry trends and client management. Plus, get access to insider tips and resources you won’t find anywhere else, so you can stay ahead of the game.
🚀 Brought to you by Northflow—the platform helping creators, podcast managers, and agencies refine their production process.
Subscribe now and take your podcast and content production to the next level!
- Update frequency
- every 10 days
- Average duration
- 23 minutes
- Episodes
- 20
- Years Active
- 2025
015: How to Stand Out in a Noisy Online World: Storytelling, Inclusivity & Smarter Workflows with Laurelyn Ponder
Is your content getting lost in the scroll—or standing out with a story worth remembering? In this episode of Behind the Workflow, we sit down with Laurelyn Ponder, social media strategist and creato…
014: Podcast Movement 2025 Recap: AI, Authenticity & The Future of Podcast Workflows
Are you keeping up with the biggest shifts in podcasting—or risking being left behind? In this special team episode of Behind the Workflow, all four co-founders of Northflow sit down to recap everyth…
013: From Format to Flow: How to Build Podcasts That Scale Without Losing Creativity
Are you building your podcast systems with intention—or patching things together with duct tape? In this episode of Behind the Workflow, Simona Costantini and Taly Melo sit down with podcast creative…
012: Scaling with Heart: How Haley Hatcher Built a Podcast Business That Runs Itself
Are you running your podcast like a business—or a bottleneck? In this episode of Behind the Workflow, Simona Costantini and Taly Melo sit down with podcast agency founder Haley Hatcher of Heart Cente…
011: Why Your Podcast Workflow Isn’t Working (And What To Do About It)
Are you building a podcast workflow that fuels your brand—or one that fuels your burnout? In this episode of Behind the Workflow, Simona Costantini and Taly Melo sit down with podcast strategist and …
010: Podcast Systems That Actually Work (Even If You're a Team of One) with Dream Harper
Do your podcast systems feel like a well-oiled machine—or a chaotic game of content whack-a-mole? 🎧😵💫 In this guest episode of Behind the Workflow, Simona Costantini and Taly Melo welcome podcast st…
009: Batching vs Real-Time Content Creation: Which Workflow Actually Works in 2025?
Are you batching your content or flying by the seat of your content calendar? 😅 In this episode of Behind the Workflow, Simona Costantini and Taly Melo go deep on one of the biggest creator questions…
008: Why Your Podcast Workflow Isn’t Ready to Scale (Yet) — Fix These 5 Bottlenecks
Is your workflow secretly holding your podcast back from growing? 😵💫 You’re not imagining it. In this episode of Behind the Workflow, Simona Costantini and Taly Melo break down five sneaky signs you…
007: Burnout-Proof Your Podcast Workflow: 6 Essential Strategies for Creators & Agencies
Is your podcast process secretly draining you? 😰 You’re not alone. In this episode of Behind the Workflow, Simona Costantini and Taly Melo unpack the six critical strategies podcast agencies and crea…
006: Why Most Podcast Workflows Fail (And How to Fix Yours for Good)
Still stitching Trello, Google Forms, and Zapier together to manage your podcast production? It’s costing you more time (and money) than you think. In this episode, we show you how to finally streaml…
New Calendar, Forms, AI Tools, and Production Planner for Podcasters | Northflow Bi-Weekly Marketing Update
Welcome to the Northflow Bi-Weekly Marketing Update — where we share the latest tools designed to help podcasters save time, simplify workflows, and scale with ease.
In this update, we’re diving into …
005: Stop Duct-Taping Your Podcast Workflow: How to Simplify & Scale Without Chaos
Still stitching Trello, Google Forms, and Zapier together to manage your podcast production? It’s costing you more time (and money) than you think. In this episode, we show you how to finally streaml…
Bi-Weekly Marketing Update: Northflow Platform Overview
In this biweekly marketing update, we provide an overview of the Northflow platform, a comprehensive podcast production workspace. Designed to replace multiple tools like spreadsheets and Trello boar…
004: How to Manage Multiple Podcasts Without Burnout (or Chaos)
In this episode of Behind the Workflow, Simona and Taly dig deep into the glorious chaos of running multiple podcasts—without letting a single ball drop. From disorganized notebooks to post-its gone …
Podcast Guest Intake Forms, Podcast Website Creation and Guest Communication: Northflow's Bi-Weekly Marketing Pulse
In this bi-weekly marketing update, Taly takes the mic solo while Simona is away at a conference, delivering the latest updates from Northflow.
Taly walks through powerful new features launching soon,…
003: Building a SaaS from Scratch: What It Really Takes (No VC Money)
In this episode of Behind the Workflow, Simona, Taly, and Fran take you behind the scenes of building Northflow—a podcast production SaaS built from the ground up without outside funding.
What does it…
Northflow in Motion: Your Bi-Weekly Marketing Pulse — New Calendar View, Custom Templates & Production Schedules Inside
In this bi-weekly marketing update, Simona and Tally provide an in-depth look at Northflow's first three months of public growth. They discuss the new features they've launched, like the calendar vie…
002: How to Streamline Your Podcast Production with the Right Management Tools
In this episode of Behind the Workflow, Simona and Taly dive into the impact of management tools on podcast production. Are your workflow tools making your life easier, or are they secretly sabotagin…
001: How We Built Northflow: The Startup Story Behind a Game-Changing Podcast Management Tool
In this very first episode of Behind the Workflow, we’re pulling back the curtain on Northflow—who we are as founders, why we built this platform, and what we hope to bring to the podcasting communit…
Trailer | Behind the Workflow Powered by Northflow
Looking for expert insights on how to streamline, scale, and optimize your content production? You’re in the right place! Behind the Workflow is your go-to resource for podcast networks, agencies, co…