How Rahul went from 30% to 80% conversion rate for his community membership business

Rahul Desai is the General Manager of the Chief of Staff Network - a community membership for Chiefs of Staff to network and learn from their peers in the industry.

He the person responsible for making this business profitable while delivering a great member experience. In the 6 months he has been in this role, he has already lead the team to take the conversion rate of interested applicants from 30% to 80%.

So if you are managing, building or planning to build a community membership business, you should continue listening.

We talk about -

00:00 Teaser

03:12 A peer support group for Chiefs of Staff

10:35 4-tiers of spend on communities

14:47 Getting member close rate from 30% of interested applicants to 80%

21:44 Nailing sales interviews by being process oriented

28:39 Need for laser focus as General Manager @ Chief of Staff Network

37:04 Routine Roulette

44:27 Selling Upslope as a solo-founder to get to his current job

52:28 How Rahul thrives as an introvert

56:03 Servant leadership

01:01:46 Building out the generalist side

01:06:19 Advice for 20 yo

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Links and Resources:

Chief of Staff Network - http://chiefofstaff.network/?utm_source=podcast&utm_medium=click&utm_campaign=beginnermaps

Wayback Machine - https://web.archive.org/

Amp It Up - https://ampitupbook.com/

Stolen Focus - https://stolenfocusbook.com/

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