How Mac Reddin started Commsor, Community Club and the community-led movement

Mac is the founder/CEO of Commsor and Community club - 2 names that everyone in the community industry is familiar with. He is an entrepreneur, a visionary and the originator of the community-led movement. 

Commsor provides software, strategic services and education to help companies unlock the power of community-led growth. Every guest that we’ve talked to has attributed getting help from their "Community Club" community when they were starting out in the industry.

In this episode:

• (01:21) - The stupid little hackathon idea called “Commsponsor”


• (08:52) - Starting Community Club before even having a LinkedIn account


• (17:21) - 9 months, 50 investor meetings to raise the pre-seed round


• (22:00) - Was he bullish about the community-led vision in the early Commsor days?


• (25:30) - How running a Minecraft server prepared him for building the Community Club community


• (35:45) - Why a 4000-member community is Commsor’s most important asset


• (40:30) - How you should sell to your community without turning members off


• (44:00) - One of the biggest mistakes businesses made in the last 2 decades


• (48:07) - What leverage can a single community manager have?


• (52:30) - Which community does Mac most enjoy as a member

--- --- ---

Thanks for listening! If you have come this far you’ll love other episodes. But you probably don’t have 1 hr every week to listen to all the episodes. That’s why you should sign up for our newsletter.

We recently started it to share the key insights from these conversations in a more digestible, readable format.

So go to beginnermaps.com to sign up for our weekly newsletter.