Ep. 22 | Three Ways to Use Testimonials in Your Facebook Ads

In this week's Saturday Strategy Session, we chat about how to use testimonials as part of your Facebook ad strategy.

Testimonials are an extremely powerful form of social proof and should definitely be used in your marketing strategy from IG posts to your website to FB ads to your sales page, make sure you're using them!

Be sure to set up systems that allow you to regularly and efficiently collect testimonials from course participants, members and clients.

Here are my 3 favourite ways to use testimonials in your FB ads
1. Video testimonials from past participants, members or clients
2. Carousel ads with 3-4 testimonial quotes
3. Testimonial quotes sprinkled through your ad copy

Links from the Episode
Free Download: Facebook Ad Targeting Groups for Teacherpreneurs
My Fave Customer Management Tool: Dubsado

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Find me on Instagram @heyitsjenzaia
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The Market, Scale, Grow Community

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Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]