E148: Growth and Innovation with Upland Brewing Co. 970295

Upland Brewing Co. was founded in 1998 in Bloomington, Indiana.  They've grown over the years and opened several other taprooms as well as splitting the breweries for their clean and sour beers.  We're joined this week by Adam Covey, Matt Wisley, and Eli Trinkle to talk about what's going on in Indiana beer.  In addition to their clean beers like NE IPA and their popular Champagne Velvet Pilsner, Upland also offers a variety of sour beers and they've recently started experimenting with kombucha.  Adam shares some info on their sensory training program, a very important part of keeping the same standards across all of their taprooms, and how it's important to be a part of the communities you serve.

Guests: Adam Covey, Matt Wisley, and Eli Trinkle Topic: Upland Brewing Co.

Episode Guide

• Show and guest intro | 0:30
• Week in Review | 1:05
• Coolship sleepover | 1:38
• Yorkville Hop Farm | 2:50
• Beers of the Week | 5:00
• Craft Beer News | 6:35
• Toppling Goliath and the $100 beer | 6:47
• Planters peanut IPA | 8:58
• Upland Revive, an approachable sour ale | 11:36
• Upland celebrates 20 years | 14:23
• History of Upland Brewing | 15:15
• Upland's new Fountain Square location | 18:05
• Being part of the communities you serve | 18:55
• Innovating new brews | 22:37
• Kettle sours / The Tart Series | 23:18
• Self-promotion, STREWZü can release | 25:24
• Brewing kombucha | 25:55
• Avoiding secondary fermentation in packaged beer | 30:10
• Sensory training program | 33:40
• Upland Secret Barrel Society | 35:40
• Upland's NE IPA series | 37:50
• Upland Cherry. So much cherry. | 39:05
• Champagne Velvet Pilsner | 39:42
• The popularity of Pilsners | 41:20
• Teddy Bear Kisses variants | 42:05

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