E30 The POWER of your Podcast's RSS Feed (Video)

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Although this is an audio podcast, you can watch the video presentation on YouTube at https://www.youtube.com/watch?v=Fkdd1HPTTsk

On June 26 2001, at the PodKnow 2021 conference, I spoke about the power of RSS feeds for your podcast, and how they really help your podcast grow. If you want your audience to grow, and you want new people to hear your content of your podcast, including every single episode from the very first one, no matter how long you did it to every future episode, the RSS feed is the most powerful marketing tool you'll ever need. And the most important thing to note, it is free. In this presentation, I not only talk about the RSS feeds for your podcast, and how to grow your audience with them. I also talk about Seinfeld and friends, Arrested Development and a lot of the sitcoms that were reruns from the 90s. And how syndication has not only helped those shows, grow even more. 

Remember that Seinfeld was on Hulu, but also, that the RSS feed is about syndication just like all of these TV shows. And you if you can recall, that syndication puts TV shows in other locations other than their original channel when he went to primetime. So you can absolutely use RSS feeds to take the same benefits of syndication as all the sitcoms. And just remember that iTunes also uses RSS feeds to show your content because you never need to upload your content of your podcast episodes to Apple or even Spotify. Because if whether you have anchor, or Buzzsprout, or if your podcast is hosted on Lipson or pod bean, the RSS feed is available from all those podcast hosting platforms. And it takes your content and puts it out on other people's websites, including Spotify and Apple iTunes, or Apple podcasts. 

That's the beauty of the RSS feed. And in this video, I actually show a presentation as well. So check out the video on YouTube as well. But if you're in your car, and you're listening to podcasts from your car, while you're traveling to work, you can also just listen to this presentation from the audio and you'll still get the benefits that I'm trying to give you in this podcast. So definitely watch the video. But if your podcast is hosted by Anchor, Buzzsprout, PodBean, Libsyn or if it's it's even on Apple iTunes, Apple Podcasts or Spotify or even Stitcher and iHeartRadio. Your RSS feed puts your episodes on all of those. So check out this episode. And please rate us on Apple podcast.