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Beauty and the Brand - Podcast

Beauty and the Brand

‘Beauty and the Brand,’ is the ultimate podcast for beauty, health, and wellness entrepreneurs! Hosted by Aggie Burnett, a seasoned beauty industry expert, former Glamour Beauty Editor, and founder of a successful indie fragrance brand, this podcast is your go-to resource for launching, growing, and scaling legacy brands that stand the test of time.
Join Aggie as she shares her wealth of knowledge from over 15 years in the industry, offering actionable strategies and deep dives into the latest industry trends, alongside insights from a diverse range of guests, including top advisors, marketing experts, successful beauty founders, and product development specialists. Each episode provides practical, step-by-step advice for building a thriving beauty brand, insights into industry shifts and new strategies that are working today, and inspiring stories from successful founders who started just like you!

"Beauty and the Brand" is more than just a podcast; it's a movement to inspire women to live a chainless life, embrace expansive thinking, and achieve their wildest dreams. Whether you're an aspiring entrepreneur or a seasoned business owner, you'll walk away with pages of notes, ready to take action and transform your business.
This podcast is brought to you by AB Creative, a consultancy firm and educational platform dedicated to helping beauty brands succeed. For more resources, workshops, and personalized guidance, visit AB Creative NYC.

Entrepreneurship Business Fashion & Beauty Arts
Update frequency
every 7 days
Average duration
50 minutes
Episodes
55
Years Active
2024 - 2025
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How Sudz Cauldron Uses Email as Its #1 Marketing Conversion Driver (And How You Can Use It Too)

How Sudz Cauldron Uses Email as Its #1 Marketing Conversion Driver (And How You Can Use It Too)

In this episode of Beauty and the Brand, host Aggie Burnett sits down with Olivia Sanchez, founder of Sudz Cauldron, to unpack how a self-funded Latina entrepreneur transformed her haircare business …

00:34:23  |   Fri 05 Sep 2025
How C2C Helped Becky Reach a Six-Figure Annual Run Rate in Just 60 Days | with Becky Williams

How C2C Helped Becky Reach a Six-Figure Annual Run Rate in Just 60 Days | with Becky Williams

When Becky Williams first launched her skincare brand, mil USOS, she marketed broadly to “active people.” The result? Silence. Everything changed after joining C2C. By focusing entirely on her own co…

00:49:47  |   Fri 29 Aug 2025
How Hayven by Leah Reached a 1.95% Conversion Rate in Just 90 Days Leah Hacker

How Hayven by Leah Reached a 1.95% Conversion Rate in Just 90 Days Leah Hacker

In this episode of The Beauty and the Brand Podcast, licensed aesthetician and founder Leah Hacker shares how she built Hayven by Leah, a clean beauty brand designed for sensitive skin and busy women…

00:41:36  |   Sat 23 Aug 2025
(REPLAY) Pitch Like a Pro: PR Tips Beauty Founders Can Use Today with Gloria Chou

(REPLAY) Pitch Like a Pro: PR Tips Beauty Founders Can Use Today with Gloria Chou

If you've ever felt overwhelmed by PR—unsure where to start, convinced you need connections or a hefty budget—this episode will flip that belief on its head. PR strategist and host of the Small Busin…

00:34:05  |   Tue 19 Aug 2025
The $5 Million Question: How to Create Beauty Products That Set the Standard with Holly Moore

The $5 Million Question: How to Create Beauty Products That Set the Standard with Holly Moore

In this episode of Beauty and the Brand, award-winning product developer and founder of The Ingredientist, Holly Moore, shares what she would create if handed $5 million to launch her dream beauty br…

00:46:19  |   Tue 12 Aug 2025
Not Every Founder Wants to Scale Big: Kathryn Paves on Building a Healthy $5M Beauty Business

Not Every Founder Wants to Scale Big: Kathryn Paves on Building a Healthy $5M Beauty Business

What does it really take to grow a beauty brand from the ground up into a $20M+ global powerhouse? In this episode, Aggie Burnett sits down with Kathryn Paves—co-founder of Areum Ventures, brand stra…

00:47:54  |   Tue 05 Aug 2025
The Sephora-Ready Checklist Every Beauty Founder Needs with Jennifer Ritter

The Sephora-Ready Checklist Every Beauty Founder Needs with Jennifer Ritter

Jennifer Ritter, Founder of JSRANDCOINC pulls back the curtain on what it really takes to develop standout products and scale a beauty brand built for longevity—not just virality. From clean reformul…

00:52:59  |   Tue 29 Jul 2025
The $6M Clean Beauty Exit That Nearly Broke Me: Trina Felber’s Story

The $6M Clean Beauty Exit That Nearly Broke Me: Trina Felber’s Story

What happens when a nurse anesthetist turns personal tragedy into a $6M clean beauty movement? In this powerful episode, Trina Felber, founder of Primal Life Organics, shares how a miscarriage sparke…

00:38:15  |   Tue 22 Jul 2025
From 2% to 6%: The Positioning Shift That Transformed Miss Organics with Anna Gecheva

From 2% to 6%: The Positioning Shift That Transformed Miss Organics with Anna Gecheva

What happens when “clean beauty” isn’t enough? In this episode, Aggie sits down with Anna Gecheva, founder of Miss Organics, to unpack how a single positioning shift turned a generic brand into a cle…

00:44:08  |   Tue 15 Jul 2025
(Replay) Track These 3 Numbers to Grow Smarter and Avoid Inventory Nightmares with Danielle Monogue

(Replay) Track These 3 Numbers to Grow Smarter and Avoid Inventory Nightmares with Danielle Monogue

What if I told you that selling fewer units could actually make you more money?

In this episode of Beauty and the Brand, I’m joined by Danielle Monogue—former corporate retail exec and now founder of …

00:38:43  |   Tue 08 Jul 2025
Positioned to Win: How to Craft a Beauty Brand with Staying Power with Rachel Roberts Mattox

Positioned to Win: How to Craft a Beauty Brand with Staying Power with Rachel Roberts Mattox

Ever wonder why some brands thrive for years while others disappear overnight? It’s never just about looking pretty — it’s about what’s underneath the surface. Aggie Burnett sits down with brand stra…

00:41:22  |   Tue 01 Jul 2025
The Email List Growth Playbook for Time-Starved Founders with Leah Hacker

The Email List Growth Playbook for Time-Starved Founders with Leah Hacker

What if the secret to growing your beauty brand wasn’t more hours or money—but knowing exactly where to focus? This founder figured it out, and it changed everything. In this episode of Beauty and th…

00:41:36  |   Tue 24 Jun 2025
Artistry Meets Entrepreneurship: The Making of Jenn of Arch with Jenepher Reynolds

Artistry Meets Entrepreneurship: The Making of Jenn of Arch with Jenepher Reynolds

Aggie sits down with beauty entrepreneur and makeup artist Jenepher Reynolds, the founder of Jenn of Arch. From her 12-year-old self erasing eyebrows off Vogue covers to building a brand rooted in ar…

00:40:48  |   Wed 18 Jun 2025
Track These 3 Numbers to Grow Smarter and Avoid Inventory Nightmares with Danielle Monogue

Track These 3 Numbers to Grow Smarter and Avoid Inventory Nightmares with Danielle Monogue

What if I told you that selling fewer units could actually make you more money?

In this episode of Beauty and the Brand, I’m joined by Danielle Monogue—former corporate retail exec and now founder of …

00:38:05  |   Tue 10 Jun 2025
Pitch Like a Pro: PR Tips Beauty Founders Can Use Today with Gloria Chou

Pitch Like a Pro: PR Tips Beauty Founders Can Use Today with Gloria Chou

If you've ever felt overwhelmed by PR—unsure where to start, convinced you need connections or a hefty budget—this episode will flip that belief on its head. PR strategist and host of the Small Busin…

00:34:05  |   Tue 03 Jun 2025
3 Moves That Turned a Struggling Brand Into a 100% Year-Over-Year Growth Machine with Marissa Rodriguez

3 Moves That Turned a Struggling Brand Into a 100% Year-Over-Year Growth Machine with Marissa Rodriguez

What if you didn’t have to choose between scaling a wildly successful eCommerce brand and living life on your terms? In this episode, Aggie Burnett sits down with Marissa Rodriguez—former COO turned …

00:55:55  |   Tue 27 May 2025
How This Anti-Aging Spa Founder Turned Failures Into a Thriving NYC Business with Dorota Wallace

How This Anti-Aging Spa Founder Turned Failures Into a Thriving NYC Business with Dorota Wallace

Aggie sits down with Dorota Wallace, founder of Berry Blonde Spa, to explore how she transformed an $800 rented room into one of Manhattan’s most trusted luxury anti-aging spas—with zero outside fund…

00:43:03  |   Tue 20 May 2025
C2C Member Shares the 3 Secrets to Scaling Your Beauty Brand—From a Hairdresser Who Cracked the Retail Code with Gloria Edge

C2C Member Shares the 3 Secrets to Scaling Your Beauty Brand—From a Hairdresser Who Cracked the Retail Code with Gloria Edge

What happens when a former punk band manager turned salon owner decides to rewrite the rules of salon retail? You get Gloria Edge—founder of SITCH Haircare and Edge Academy. In this episode, Gloria s…

00:54:36  |   Tue 13 May 2025
How Dermazen Grew from a DIY Serum to Nearly 8 Figures by Overdelivering to Their Niche

How Dermazen Grew from a DIY Serum to Nearly 8 Figures by Overdelivering to Their Niche

What if the secret to an iconic beauty brand lies in a Reddit post, a few failed experiments, and a relentless drive to serve a community?

In this episode of Beauty and the Brand, Aggie sits down with…

01:08:18  |   Tue 06 May 2025
Hot Seat with Aggie: From Zero to 70 Retailers — Scaling a Sustainable Skincare Brand Fast with Tuna Ziver Yoney

Hot Seat with Aggie: From Zero to 70 Retailers — Scaling a Sustainable Skincare Brand Fast with Tuna Ziver Yoney

What does it really take to skyrocket your beauty brand’s wholesale growth in just a few months?

In today’s Hot Seat episode, Aggie sits down with Tuna Ziver Yoney, founder of Ziver Organiques, to unp…

00:41:40  |   Tue 29 Apr 2025
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