#4 SARA RIIS-CARSTENSEN: Building a meaningful brand. Brick by brick

This week, we welcome Sara Riis-Carstensen at our table. She’s associate partner at VIVALDI_ consultancy and former Global Brand Director of LEGO, one of the world’s most powerful brands. In this episode, Sara talks about how brands can find purpose in times of crisis. And in today’s climate, there’s no shortage of crises. But fear no more, Sara is here to change your mindset. So keep your ears open and enjoy this week’s episode!