Back of Napkin: It's Your Brand, Get Personal
- Author
- FleishmanHillard Brand & Consumer Marketing
- Published
- Thu 30 May 2019
- Episode Link
- https://back-of-napkin-cmo-hot-topics-discussed-in-less-time-than-lunch.simplecast.com/episodes/3525b83d-3525b83d
As marketers, we work hard to protect and nurture the personalities of the brands we serve. But what about our personal brands? Executive coach and award-winning marketer L. Michelle Smith discusses articulating your personal brand value.
Episode Mentions:
Geico
Hallmark (FleishmanHillard Client)
Nike (FleishmanHillard Client)
KFC
Ted Rubin
Neiman Marcus
Nordstrom
Twitter
L. Michelle Smith
