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It feels like a great Tuesday to be in the car business to us! Today we talk about the recently released IRS rules on EV credits. We also discuss a new study that talks about the power of letting employees break the rules, as well as Apple breaking the bank…again.
Automakers, Dealers, and in-market EV consumers were waiting for the IRS to release new EV tax credit rules like a teenager waits for the latest Taylor Swift drop. After the new sourcing rules went into effect, there were only six battery-electric models that still qualify for the full $7,500 credit: Cadillac Lyriq, Chevy Bolt EV and EUV, certain versions of the Tesla Model 3 and Model Y, Ford E-Transit and F-150 Lightning.
- Ford, Stellantis, and one Tesla model, the Model 3 Standard Range Rear Wheel Drive, will lose half credit but still be eligible for $3,750
- Chevy bolt starts at t $26,500
- “The great news here is that based on Q1 sales volumes, more than 90 percent of vehicles that were eligible for the credit before April 18th are still eligible, with the vast majority eligible for the full credit,” Albert Gore, executive director of the Zero Emissions Transportation Association.
- New research indicates that a retail culture that allows employees to bend rules for customers can overall enhance customer loyalty as well as making the employee be more engaged overall.
- In the Harvard Business Review, the study’s authors, the study’s authors, Irene Kim of the University of British Columbia; and Yujie Zhan at Wilfrid Laurier University stated:
- RE customers: “Customers clearly recognize when employees take risks to be helpful, and research shows that pro-customer rule breaking has desirable customer outcomes,”
- Re employees: “These employees were less emotionally exhausted, more satisfied with their job, and were more likely to share with their organizations their concerns, ideas, and suggestions to improve existing rules and practices for customer service.”
- It was also noted that any ‘violations’ were relatively minor and that high manager engagement with particularly entitled employees was necessary to success
- In another shot to traditional banking, Apple is diving into the savings game with its new Apple Card savings account that has an impressive 4.15% APY.
- Its managed right in the wallet app and integrates seamlessly with the Apple Card's Daily Cash rewards
- The program is backed by Goldman Sachs and debuted as #11 on Bankrate.com’s best savings account list
- Setting up an account takes less than a minute
Join Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.
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