Hatchback Takeover, Farley Flies In An F150, To Tip or Not To Tip

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This Tuesday we’re talking about how a hatchback just won SUV of the year. We also talk about a over-delivering tweet from Ford CEO, Jim Farley, as well as the uptick and sentiment around POS tipping. 

• Somehow a hatchback just won the SUV of the Year award, thanks to Hyundai self-classing their Ioniq 5
  • “Regardless of how any individual defines the term, there's no denying our 2023 SUV of the Year handily meets the diverse needs of the compact SUV segment it competes in, and then some.” -MotorTrend
  • “Long story short: You and I may think of today’s SUVs as practical family haulers, but in the eyes of NHTSA, they’re work vehicles first and foremost.” -Jalopnik
  • Hyundai expressed the reasons for calling the Ioniq 5 an SUV is because of the AWD capability, large passenger volume, 2300 pound towing capacity, high seat posting, and ease of loading the rear cargo area for purposes of utility.
  • #TILI: And we thought D2C and Agency model were concerning…now we don’t know which way is up!
    
    
    
• Ford CEO, Jim Farley took to twitter to make a bit of a surprise announcement: The F150 Lightning is even faster than the company previously announced. 
  • TWEET: Update: The 0-60mph speed for #F150Lightning w/ Extended Range Battery is now under 4.0 seconds. Lightning fast!⚡️🏁
  • Originally, the company had released a ballpark number of 4.5 seconds
  • Whether intentional or not, this announcement adds to a number of positive news surrounding the fledgling launch of the iconic pickup
  • With only 8760 units having been delivered as of October 6th, there is no telling when the original 200k orders will be fulfilled as production continues to ramp up
  • TILI: Lightning fast speed, tragically slow delivery. Has anyone seen KY motor speedway?
    
    
    
• Over the past 36 months, tipping at local food establishments has become much more of a norm. New studies examine how people feel about the social pressure that comes with that ‘tip screen’ and when enough is enough.
  • 67.7% of Americans feel pressure to tip when prompted on a screen and 44.8% only tip because it shows up
  • Another survey by Time2Play revealed that 86.8% feel uncomfortable when prompted
  • 53% say they have tipped for take out currently vs 24% pre-pandemic
  • Avg tip for takeout 13.8%   Avg tip for sit down 22.8%
  • Almost twice the amount of people leave a tip at a local coffee shop v. Starbucks
  • #TILI: What if your dealership was known for the employees that are the best tippers at the home style food shop across the street?!

Join Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.

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