Black Friday Gap and an Inspiring Dealer Story

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It’s Black Friday and the Gap might be back. We also caught up with married Dealers Michael and Jennifer Lee of Freedom Kia and Seneca Ford who talk about buying a first time dealership DURING the pandemic. We also talk about the impact of encouraging your teams to give back as a part of their job.

BLACK FRIDAY BOGO SALE going on now on all ASOTU Ts and hats!

• Gap’s stock price is up over 30% this week as the new CEO, Richard Dickson, announces a bold strategy to revitalize the company's four brands - Old Navy, Gap, Banana Republic, and Athleta, emphasizing a clearer brand perspective and innovative marketing.
  • Old Navy: Focusing on fun and value, Old Navy needs consistent delivery of bold narratives and trend-aware assortments to enhance customer appeal.
  • Gap: Dickson highlights the necessity for Gap to re-engage in cultural conversations, offering trendy assortments and culturally relevant messaging.
  • Banana Republic: To move away from a transactional approach, Banana Republic is targeting the quiet luxury space with refined products and pricing strategies.
  • Athleta: Addressing lackluster performance, Athleta plans to return to its performance roots, with a comprehensive brand reset expected to take time.
  • "We’re telling too many stories. We need to edit ourselves to tell a more clear and precise story that stays consistent and has a relentless, repetitive narrative to it." - Richard Dickson.

Join Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.

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