Best Practices in Online Video: A Platform Approach

Best Practices in Online Video: A Platform Approach

These days, high-quality video is easily accessible not only on desktops and laptops, but also on just about every portable device, such as mobile phones and iPods. For these reasons, video has become the communications medium of choice for both corporate and consumer audiences. But still, many companies have questions about how to create online videos and incorporate them effectively into their marketing mix. This podcast explores what every marketer needs to know about online video with a panel of industry experts.