🏖️ Summer Classics #1: Rising Star 🌟 – Shannon Falconer of BioCraft Pet Nutrition

This August and September, I’m stepping away from the mic to volunteer — but I’m not leaving your podcast feed empty. Instead, I’m revisiting fan favourites in a short Summer Classics series.

First up is Shannon Falconer, Founder & CEO of BioCraft Pet Nutrition (formerly Because, Animals). Two years on, they’ve made huge strides toward radically reshaping the pet food industry — and Shannon remains one of the most mission-driven founders I know. If you want good news about the future of pet food, start here.