In this illuminating episode of An Educated Guest, host Todd Zipper sits down with Joe Ross, CEO of Reach University, a pioneering non-profit college. Joe shares his compelling personal journey to education leadership and unpacks Reach University's groundbreaking model, which literally "turns jobs into degrees" to address critical talent shortages, particularly in teaching. He explains the "ABC's" of the apprenticeship degree – Affordability, being Based in the workplace from day one, and earning Credit for learning at work – fundamentally flipping the traditional education pipeline.
The conversation delves into how this innovative approach delivers traditional bachelor's degrees for as little as $75 a month (after aid), enabling students to graduate debt-free. Joe provides surprising early data showing that graduates of these work-integrated programs often outperform and have higher retention rates in their jobs. They discuss the systemic barriers holding back apprenticeship growth in the U.S., Reach's vision to scale this model nationwide for 3 million enrollments, and why this "job-first" pathway might be the future of accessible, outcome-driven higher education.
Key Takeaways from this Episode:
About Our Guest:
Joe Ross is the CEO of Reach University, a non-profit college dedicated to advancing the apprenticeship degree. His work focuses on creating accessible, affordable, and work-integrated pathways to high-demand careers, particularly in education and healthcare.