The Best Way To Start Sales Calls | Ep. 226

In today’s episode, I’m sharing my ultimate sales secret. 

I'm in the real estate game, pitching investment opportunities to folks looking to ride the wealth train with us so it's a high-stakes, high-ticket game, and nailing that sales call is crucial. 

So, the counterintuitive trick I use to kickstart my sales calls? Weather talk.

Studies from the book "Persuasion" reveal that weather affects our mood, whether we're aware of it or not. 

When I jump on a call, I kick things off by mentioning the weather. "Hey, it's a rare 72 and sunny day here. Perfect for a walk, you know?" 

This seemingly innocuous chat opens the door to a weather discussion. 

If it's raining at their end, I guide the conversation toward a positive spin. 

By subtly redirecting their focus, I'm setting the stage for a more receptive audience.

So, next time you're about to dive into a high-stakes sales call or any persuasion scenario, give the weather a nod.

It might just be your secret weapon to tip the scales in your favor. 

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