AMA Marketing / And with Bennie F. Johnson
In a world where marketing is everything, and everything is marketing, we explore the world through the reflection of marketing. Everything can be a marketing conversation, we’ll take it one step further and explore the space at the intersection of marketing and…
Join us as we explore life through a marketing lens, delving into conversations with individuals that flourish at the intersection of the unexpected. In this podcast, we’ll introduce you to the visionaries whose stories you might not have heard but are exactly the ones you need to know. Through thought-provoking conversations, we’ll unravel the challenges, triumphs, and pivotal moments that have been shaped by marketing.
Each episode will be an invitation to explore opportunities that help us uncover the innovation, design, and the cutting-edge strategies that are the future of marketing. We invite you to join us as we talk with pioneering marketers, creative geniuses, and trailblazers who are revolutionizing
the world around us.
- Update frequency
- every day
- Average duration
- 34 minutes
- Episodes
- 54
- Years Active
- 2023 - 2025
Building the space for innovation and creating environments to inspire
Lena Petersen, Chief Strategy Officer, Sugar23
Why every brand needs its legends and lore
Jen Martindale EVP, Marketing and Communications of the Chicago Cubs joins AMA's Bennie F. Johnson to talk about why we need to revere the past while finding new ways to celebrate the future, the nec…
Kevin Babcock, Head of Creative Partnerships, Google
Global impact of marketing, making marketing better, and the circular economy
Helping others, a convergence of marketing worlds, and supercharging your work
Leaning into luck, measuring authenticity, and culture as a skillset
From Ding Dongs to NASA and the homogeny of design
Finding talent, tackling risk aversion, and the necessity of curiosity
Human intelligence, ethical leadership, and why the fundamentals remain
Journey to transformation, evolution, and growth mindset
Moments of aha, creative destruction, and applying the so what
Broad role of the CMO, unlocking challenges, and understanding the business
The importance of nostalgia in rest, global scale and local experience, and taking the time to imagine and create your own future.
Jon Cook, the Global CEO of VML, joins AMA's Bennie F. Johnson to talk about the importance of nostalgia in rest, global scale and local experience, and taking the time to imagine and create your own…
Being fearless, the expanding senior executive marketing space, staying connected, and the value of critical thinking.
Tiffany Wilburn, Fractional CMO at Clever Disruption, joins AMA's Bennie F. Johnson to talk about why being fearless is important, the expanding senior executive marketing space, staying connected, a…
The travel mindset and the travel vertical, creating the living room in the sky, and complexity of logistics
Richard Nunn, the CEO of Mileage Plus for United Airlines, joins AMA's Bennie F. Johnson to talk about the travel mindset and how we need to change our thinking around travel verticals, the value of …
Retail and changes in commerce, making mind leaps, and the value of the foundational elements of marketing
Steve Dennis, author of Leaders Leap: Transforming Your Company at the Speed of Disruption, joins AMA's Bennie F. Johnson to talk about retail and changes in commerce, why making mind leaps can chang…
Being the chief magic officer, learning to accept feedback, and getting better at dealing with dealing with change.
Eugenia Blackstone the Chief Marketing Officer for Iris Powered by Generali joins AMA's Bennie F. Johnson to talk about the being the chief magic officer, learning to accept feedback and making teams…
Navigating chaos, the need to change the trajectory of business, and the impact of the Hispanic market.
José Villa, CEO of Sensis, joins AMA's Bennie F. Johnson to talk about how we navigate chaos, the need to change the trajectory of business and the power of integration, and the impact of the Hispani…
Difference between the map and terrain, deeply understanding people, and why marketing is about humanity.
Paul Frampton, Global President of Control vs Exposed (CvE), joins AMA's Bennie F. Johnson to talk about the difference between the map and the terrain, deeply understanding people, and why marketing…