A massive $30 TRILLION wealth transfer is coming and women are taking the lead! In this episode, Erin and Erica discuss the biggest financial shift of this generation and what it means for the future of investing.
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The episode also addresses the historical barriers women have faced in finance. Until the 1970s, women needed a male signature just to get a credit card! Now, they're about to control the majority of U.S. wealth. Advisors will need to adjust through education, empathy, and understanding of women's unique investment goals and risk tolerances, to be ready to serve this growing demographic.
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Source: Forbes Report on Generational Wealth Transfer