Welcome to This Week in Fitness by ATFW — crunching the top fitness business headlines in under 5 minutes. Hosted by Krissy Vann.
Here’s what’s making news:
-American College of Sports Medicine Releases 2025 Fitness Index
-Planet Fitness Markets Heat Relief with Summer Promo
-Ladder Partners with Diplo’s Run Club for National Tour
-Echelon Fitness Acquires FORTË and Launches ELEVATE Division
-Pvolve Expands Footprint with Six New Franchise Studios
-Performance Equity Management Reinvests in EoS Fitness Post-Acquisition
-Lifesum Survey: Ultra-Processed Foods Impacting Mental and Physical Health
Stay fit, stay informed, and keep your fitness business in shape.