This Week in Fitness brings you the latest business moves, trends, and innovations shaping the fitness industry—all in under five minutes. Hosted by Krissy Vann, this fast-paced update keeps you informed and helps keep your fitness business in shape with key insights from top brands and industry reports.
In This Episode:
- F45 Training launches FIT House of Brands, bringing F45, FS8, and VAURA Pilates under one umbrella to expand into wellness and recovery.
- F45 Training partners with Red Bull, tapping into its global sports marketing power to elevate brand awareness and engagement.
- ABC Fitness releases its Q1 Wellness Watch, reporting a rise in gym check-ins, fitness tech adoption, and consumer trends shaping 2025.
- CrossFit’s majority stakeholder, Berkshire Partners, is seeking a buyer, signaling potential changes for the brand’s future.
- STRONG Pilates announces major U.S. expansion, securing 155+ locations as hybrid fitness concepts continue to grow.
- FIBO expands with Hall 1, a new space dedicated to longevity and wellness, reinforcing the connection between fitness and preventative healthcare.
- WHOOP and [solidcore] partner to integrate biometric tracking into reformer-based workouts, adding real-time data insights to boutique fitness.
- Medtronic and Sperling’s BestPlaces release new longevity research, identifying Washington, D.C., San Francisco, and other U.S. cities as top locations for extreme longevity.
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