Have you read Alex Hormozi's new Guinness World Record book of fastest selling book and nonfiction book in 24-hours? That book is $100M Money Models on how to make money. Money models are just a sequence of offers.
Hear a few sentences from the book and thoughts of my favorite offer, the attraction offer and why it should be first.
I agree with the breakdown of each offer in the book.
What is your favorite framework and money model?
Is this helping you scale?
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***If you like this episode, checkout my 7 minute episode about OFFERS (Episode 4): https://shows.acast.com/67a47b2e3e56448eb37b83ac/67d10f711842c480a1996084
For that paradigm shift for your company, here are two resources companies use for incredible growth and performance.
Scaling.com (Co-Founders Dr. Benjamin Hardy PHD and Blake Erickson)
Acquisition.com (Alex Hormozi's website to help you scale your business)
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