In this thought-provoking episode of AIBiz, host Avik Chakraborty dives into the often-misunderstood world of digital transformation with Simon Copsey, a delivery and transformation consultant known for helping organizations resolve complex roadblocks in weeks—not years. This episode breaks the myth that digital transformation is about tools and tech stacks. Instead, Simon brings a fresh perspective: technology is necessary but not sufficient.
They unpack how transformation really begins—with people, processes, beliefs, and bottlenecks. You’ll discover why solving the wrong problems can sabotage progress, and how leaders can diagnose systemic issues buried beneath surface-level symptoms. Whether you're a founder, CTO, or team leader, this episode offers a new lens on sustainable change, team happiness, and real progress.
This conversation is a must-listen for anyone navigating organizational change, especially in today's fast-moving digital workplace.
About the Guest
Simon Copsey is a UK-based transformation consultant with a unique background as a full-stack developer turned trusted advisor. He helps senior leaders identify and address root issues within their teams and systems, enabling happier, more efficient delivery of value. Simon’s approach blends management science, practical systems thinking, and a strong human-first mindset.
Key Takeaways :
Digital transformation is not about implementing the newest tools. It's about solving the right problems, starting at the bottleneck.
Technology only works when paired with cultural shifts and changes in leadership mindset.
Leaders often unintentionally create systemic barriers due to outdated assumptions or misaligned goals.
True transformation starts with clarity: What’s the goal? What’s the real problem? What are the underlying causes?
Happy, intrinsically motivated teams perform better. Prioritize purpose, mastery, and autonomy.
One mistake leaders make is over-relying on extrinsic motivators like bonuses, which can backfire and erode intrinsic drive.
To stay relevant in the next 5–10 years, organizations must stop prescribing solutions before diagnosing root causes.
Simon suggests using systems thinking tools like the “Current Reality Tree” to map out cause-effect relationships and avoid unintended consequences.
Connect with Simon Copsey
Website: https://curiouscoffee.club/ – includes free resources and Simon's articles
LinkedIn: Simon Copsey
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