Ep 24: Long Listen with Mark Schaefer
- Author
- Joanne Sweeney
- Published
- Sat 01 Mar 2025
- Episode Link
- None
In this episode, I sit down with renowned marketing strategist and bestselling author Mark Schaefer to discuss his latest book, Audacious: How Humans Win in an AI Marketing World.
Mark shares his insights on the rapidly evolving role of AI in marketing, the importance of creativity and personal branding, and why being merely competent is no longer enough in a world dominated by artificial intelligence.
We explore the challenges and opportunities AI presents, the power of storytelling in marketing, and how leaders can embrace AI without fear. Plus, Mark reveals the groundbreaking concept behind his AI-generated "infinity cover" and why originality is the key to standing out in an era of automation.
Tune in for an inspiring conversation packed with practical strategies for marketers, business leaders, and creatives looking to stay ahead of the curve.
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