Ep 178: MIT Study on AI ROI
- Author
- Joanne Sweeney
- Published
- Thu 28 Aug 2025
- Episode Link
- None
A new study from MIT reveals that a staggering 95% of companies investing billions in AI have seen absolutely no measurable return on those investments.
This study, ‘The GenAI Divide: State of AI in Business 2025’, is a reality check that’s raising questions about the so-called AI revolution: Are companies chasing hype instead of results? Why do so many flashy projects fail while just a handful quietly succeed?
This episode looks behind the headline to better understand the issues facing organisations investing in AI but not getting that promised return.
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