142. Marite Matassa: Nurturing Relationships, Strategic Growth, and Work-Life Balance

On today’s episode, we talk with Marite Matassa, a Southern California-based Realtor who has built a thriving referral-based business by focusing on genuine relationships and consistent value. Merite shares how she got her start in real estate during the short sale and foreclosure market of 2009 and how that experience shaped the way she runs her business today.

We dive into her creative approach to marketing, including client events like pie pickup parties and Santa photo sessions, as well as her consistent communication strategy through newsletters, postcards, and social media. Merite also opens up about how she balances motherhood and real estate through time blocking and by building a supportive team that includes a trusted buyer’s agent.

This episode is packed with insights on how to grow a real estate business sustainably without sacrificing your personal life. We also talk about smart delegation, authentic branding, and how to manage client relationships with empathy.

Connect with top real estate agents, gain valuable insights, and grow your business—all for free.

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