38. Use Tech to Achieve your Agency’s Definition of Success

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Take a look into today’s guest Nicholas Ayers’ “unbelievably sexy” tech model for agencies everywhere, utilizing technology as the “steroid” for your team’s talent. Tune in today on Agent’s Growth Academy for what’s getting host Jim Schubert excited: how Nick went from co-founder of an agency with zero clients to over 2,500, how they clean up your data to make it actionable, and how they created a program where clients want to spend time with you. 

3 Key Takeaways

• Sometimes if there should be a better way to do things in the industry, you have to make it. Don’t let that deter you from improving the experience. 
• Do not underestimate the impact of community; the insight Nicholas gained from those in positions above and below him has been invaluable. 
• Better Agency makes an actionable, all-in-one program for agencies through clear data. Is your data clear, without redundant information?

Resources

Website

Better Agency’s Youtube channel

Books by Grant Botma

Adobe Premiere

Obviously Awesome by April Dunford

About 

Nicholas Ayers has worked in the insurance industry since 2005 where he started as a sales producer. In 2012 he opened his first scratch independent agency.

In 2018 he left that agency and started over again, launching his second scratch agency. This time he went completely digital with a 23 state operation and relied on his digital marketing prowess to generate leads and customers.

In 2019 Nicholas joined an insurtech startup, “Better Agency” as its co-founder and chief marketing officer.

Better Agency is the first sales-driven AMS and uses policy downloads to trigger hundreds of automation campaigns for sales, service, claims and renewals.

Nicholas’s passions and skills center around marketing, technology, automation, and insurance agency operations

ePayPolicy 
The simplest solution for insurance agents to collect credit card and ACH payments