Jeff Greenfield - The Importance Of Emotional Intelligence In Leadership, The Transformative Power Of Vulnerability In Communication, And Practical Steps To Foster Team Resilience

Joining TJ on the Adventurous Entrepreneurs Podcast today is Jeff Greenfield.

Jeff Greenfield, the Co-Founder and CEO of Provalytics, is at the forefront of redefining attribution in the face of modern privacy challenges and the evolving digital landscape. With a remarkable three-decade journey, Jeff has consistently demonstrated his knack for strategy, growth, and harnessing innovative technologies for impactful marketing. His prior role as the COO & co-founder of C3 Metrics saw collaborations with giants like JP Morgan, Nestle, and Fender. A recognized thought leader, Jeff's insights have graced renowned platforms such as The NY Times, Wall Street Journal, and Bloomberg. He's also been a sought-after voice at numerous global conferences like NAB, Mediapost, and ANA.

In a candid revelation, Jeff shares his post-exit journey from C3 Metrics in 2019, wherein he navigated uncharted waters, even joining the traditional workforce for the first time at 55. His venture, Provalytics, was born amidst self-doubt, underscoring the perennial entrepreneurial lesson: to trust oneself, even when stepping into the arena after a hiatus. 

Just a few of the golden takeaways Jeff Greenfield shares in this episode are the importance of emotional intelligence in leadership, the transformative power of vulnerability in communication, and practical steps to foster team resilience.

Dive into this conversation with Jeff to explore the intricacies of start-ups, scaling, and the ever-evolving digital marketing landscape.

Provalytics: https://provalytics.com

Jeff’s Website: https://jeffgreenfield.com

Attribution Certification Program: https://attributioncertified.com

Follow and Connect With Jeff Greenfield On Social Media:

Linkedin: https://www.linkedin.com/in/jeffgreenfield/

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Interested In Joining TJ On The Show? 

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