Rob Wilk Is All Charged Up About Yahoo’s O&O
- Author
- AdExchanger
- Published
- Tue 18 Mar 2025
- Episode Link
- https://adexchanger.libsyn.com/rob-wilk-is-all-charged-up-about-yahoos-oo
Microsoft ad sales vet Rob Wilk joined Yahoo last year to lead revenue for the company’s advertising business with one main goal in mind: to evangelize Yahoo’s owned-and-operated properties. Most advertisers just aren’t aware of the inventory Yahoo has to offer – and that’s on Yahoo.
