Dispelling Multicultural Myths
- Author
- AdExchanger
- Published
- Wed 21 Feb 2024
- Episode Link
- https://adexchanger.libsyn.com/dispelling-multicultural-myths
“There is no scale in multicultural media.” Lashawnda Goffin, CEO of Colossus SSP, has heard that statement many times – and it simply isn’t true. Yet the misperception persists, in part because of problematic programmatic practices.
