03 Where the bloody hell were you! When TV marketing went mad
- Author
- Australian Broadcasting Corporation
- Published
- Sat 26 Apr 2025
- Episode Link
- https://www.abc.net.au/listen/programs/abc-rewind/when-tv-marketing-went-mad/105149038
The hunt is on for the winning TV ad — the one that keeps the client happy and the consumers consuming. What's the right method for making the perfect advertisement?
In 1970 a young bloke called John Singleton thought he had the answer.
Host Dee Madigan continues her adventures through the vaults of Australian advertising.
