70. Stay True to What You Want with Amy Jackson

This week Karmen sits down with Amy Jackson, founder of MAYSON The Label. Amy shares her journey in the fashion industry from her start as a blogger and dives into the inspiration behind her brand, emphasizing the importance of getting clear on what you want and staying true to your identity. If it's not a "yes" it's a "hell no"! Some of the most important pieces of creating MAYSON were crafting the clothing with the perfect fit and using of high-quality fabrics to give each piece a luxury feel all while maintaining an approachable price point. She also highlights the importance of finding the right price point for her target audience.  Both Amy and Karmen highlight that connecting with like-minded women and building a community is essential for business success and personal growth. Life is all about authentic connections and meaningful experiences.

Connect with Amy and MAYSON The Label:
maysonthelabel.com
fashionjackson.com
IG: @maysonthelabel
@fashion_jackson

Connect with Karmen and A Line:
aline-online.com
IG: @alineboutique
@karmenberentsen
YouTube: A Line Boutique
TikTok: @a_line_boutique
Check out Karmen's memoir Learning to Fly, here.

https://www.amazon.com/Learning-Fly-Memoir-Karmen-Berentsen/dp/1735235008