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45: Beyond Billboards: Redefining Legal Sales with Ben Brown

Author
Lauren Lester
Published
Tue 08 Oct 2024
Episode Link
https://adifferentpractice.substack.com/p/45-beyond-billboards-redefining-legal-d10

Are you struggling with the "sales" side of your practice? In this episode, sales expert Ben Brown flips the script on everything you thought you knew about business development.


Discover why your analytical mind might be holding you back, and learn how to tap into a new level of client acquisition. Ben shares surprising insights that will challenge your perspective, including:



  • Why someone who is unhoused might be a better salesperson than many entrepreneurs



  • How your law degree could be sabotaging your sales efforts



  • The simple mindset shift that could transform your practice




Plus, get practical tips on ethically boosting your conversion rates and connecting with potential clients on a human level. This episode has game-changing advice to help you build the thriving practice you deserve.


Don't miss this opportunity to see your role in your law firm through a different lens. Hit play now!


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