S01E10 - Bits of UX: Why and how to do guerrilla research (quick and scrappy research)
- Author
- Lade Tawak
- Published
- Thu 13 Aug 2020
- Episode Link
- https://podcasters.spotify.com/pod/show/ladetawak/episodes/S01E10---Bits-of-UX-Why-and-how-to-do-guerrilla-research-quick-and-scrappy-research-ei3uao
If you're pressed for time or low on resources or struggling to get stakeholder buy in for UX Research, what do you do? Besides doing secondary/online research, you can get user insights using a scrappy method known as guerrilla research. In this episode I cover when and when not to use guerrilla methods and how to successfully conduct guerrilla research. Learn more https://www.invisionapp.com/inside-design/a-beginners-guide-to-guerrilla-research/
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