54 - What are the characteristics of a remarkable brand - with Chris Kneeland
- Author
- Luiza Campos
- Published
- Thu 10 Jan 2019
- Episode Link
- https://marcastrategy.com
What makes a remarkable brand, well…remarkable? What are their characteristics? What decisions their leaders make? What goals they pursue? Do they share similar attributes? More importantly, what can we learn from them and apply to our own experience?
