18 - How a non-profit is finding success after defining and speaking about their "why" purpose.
- Author
- Luiza Campos
- Published
- Thu 22 Feb 2018
- Episode Link
- http://marcastrategy.com/abrandedworldpodcast/
In this episode, I interview Joseph Potts and Ed Mrozek directors at the Bow Valley SPCA. Neither has a background in marketing or branding but after implementing some fundamental concepts are seeing amazing results. Find out how they did it.
