259. SEO 101 with Josh Piepmeier

In this episode, we're speaking with Josh Piepmeier of Meriwether SEO, about the fundamental principles of Search Engine Optimization (SEO)! SEO is such a point of confusion or contention for many of us and Josh helps us simplify the concept and shares his 5 steps for SEO success with your business website. So let's demystify and learn the basics of SEO...buckle up!

00:06 Introduction and Overview of the Podcast

00:15 Understanding SEO with Josh Piepmeier

01:43 The Mystery of SEO

02:58 Josh's Journey into SEO

05:19 Five Steps to SEO Success: Step 1

07:47 Real World Examples of SEO Success

09:08 Five Steps to SEO Success: Step 2

11:22 Understanding the Importance of Word Count in SEO

15:11 The Role of Content Frequency in SEO

20:07 Five Steps to SEO Success: Step 3

21:00 Finding Keywords and Using SEO Tools

21:46 Understanding the Reliability of SEO Tools

23:15 Building Backlinks: What They Are and How to Use Them

29:38 The Importance of Google Business Profile

34:12 Refining Your SEO Strategy

38:59 Final Thoughts on SEO and Its Importance

Grab Josh's SEO Content Strategy Blueprint HERE!