Episode 22-1: Building Cultural Soil with Ari Weinzweig of Zingerman's Community of Businesses Part 2

In this episode, Jeff Ishee, Eric Bendfeldt, and Mary Sketch continue their conversation with Ari Weinzweig of Zingerman’s Delicatessen and Community of Businesses. In Part 2, Ari builds on his metaphor of building our cultural soils, discussing the importance of playing the long game of fostering a healthy organizational ecosystem. To read Ari's recent reflections on the metaphor, please visit https://www.zingtrain.com/blog/the-importance-of-organizational-culture/

Also, please don’t forget to share your commitment and your organization's commitment to soil health and a healthy ecosystem by taking the 4 The Soil pledge today at www.4TheSoil.org/#Pledge.

4 the Soil: A Conversation is made possible with funding support from the National Fish and Wildlife Foundation and The Agua Fund. Other partners include the USDA Natural Resources Conservation Service; Virginia Cooperative Extension; Virginia State University; Virginia Department of Conservation and Recreation; and partners of the Virginia Soil Health Coalition.

Disclaimer: Views expressed on this podcast are those of each individual guest.

To download a copy of this, or any other show, visit the website 4thesoil.org. Music used during today’s program is courtesy of the Flip Charts. All rights reserved. 4 the Soil: A Conversation is produced by On the Farm Radio in collaboration with Virginia Tech. The host and co-hosts are Jeff Ishee, Mary Sketch Bryant, and Eric Bendfeldt.