Ross Epstein is a Partner at Intelink Law Group PC, an international business and law services firm. He is a legal advisor to various clients, including US, European, and Asian multinational corporations, universities, and other research institutions.
Ross' main practice area is a mix of intellectual property and corporate transactional work, handling patents and trademarks on the prosecution side rather than litigation. He helps startups set up their operation, structure, formation, mergers and acquisitions, key employee agreements, and incentive plans. His love for corporate transactional work comes from his first-hand entrepreneurial experience, having been the Founder, President, and CEO of BCH Communications, a company he developed into a multi-million dollar telecommunications/internet business.
In this episode…One of the biggest concerns for law firms is how to secure their law practice with a steady inflow of clients. However, there are many ways to attract clients to your firm.
Realizing that everything you do is based on relationships and the right connections is a game changer. Your law firm will succeed or fail based on the quality of the relationships you build and the people around you. You also need to develop a client base as another security leverage you get in any service kind of business. Without it, your firm will be at the mercy of whoever has those relationships — and you don't want that. All this comes alive as you listen to Ross Epstein talk about his journey as an intellectual property and corporate transaction lawyer.
Listen to this episode of 15 Minutes with Michael Renfro featuring Ross Epstein, a Partner at Intelink Law Group PC. Together they discuss the struggles of building a law firm, the marketing approach that worked for Ross, the best advice he's received, and why relationships make all the difference for a thriving law firm.